HEIC explained

What HEIC is, why other platforms struggle to open it, and how to convert it safely.

1. What is HEIC?

HEIC (High Efficiency Image Container) is the default photo format on iPhone since iOS 11 (2017). It stores images using the HEVC/H.265 codec inside an HEIF container, producing files roughly half the size of JPEG at equal or better quality.

2. Why it is a problem outside Apple

  • Naver blog, Tistory, most Korean forums, and KakaoTalk chat image uploads historically accept only JPEG/PNG. A real-world bug report: "The user tried to upload a .jpg, but the actual file type was image/heic — our platform only supports image/jpeg and image/png."
  • Android phones before Android 10 cannot natively decode HEIC, so photos shared over KakaoTalk or email appear as unknown file icons.
  • Windows 10 and earlier require the HEIF Image Extension, and even then preview-only mode is common.
  • Most web CMSs and email clients silently reject HEIC.

3. Why convert in the browser, not on a server

Popular online converters (heictojpg.com, CloudConvert, iLoveIMG, Convertio) upload your photos to their servers. This means:

  • Your photos leave your device.
  • Retention policies vary, and some services keep files for hours or days.
  • Batch limits (50–200 photos) and paid tiers kick in fast.

This tool decodes HEIC with the libheif WASM module (via heic2any) directly inside your browser. Nothing is uploaded — you can disconnect your network and it still works.

4. Choosing a preset

  • Naver Blog (2000px JPG 85) — matches the Naver blog editor's recommended long-edge of 2000px. Great quality/size balance.
  • Tistory (1600px JPG 85) — Tistory's image CDN recompresses anything bigger.
  • KakaoTalk Share (1200px JPG 80) — KakaoTalk further compresses shared photos; 1200px keeps detail while staying under its ~5MB limit.
  • Web Optimized (1600px WebP 82) — WebP gives 25–35% smaller files than JPG at equal quality. All modern browsers support it.
  • Keep Original — no resize, near-lossless. Use when archiving or printing.

5. Live Photos and bursts

iPhone Live Photos are actually two files: the HEIC still and a paired HEVC .MOV. This tool converts only the still image. To convert the motion part, export the MOV separately from the Photos app.

6. Privacy and EXIF

Re-encoding through the canvas strips GPS and most EXIF metadata by default — a side effect that doubles as a privacy win for anyone sharing on social networks.

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